Director of Marketing
About HIBA ABDULJAWAD
Hiba Abduljawad brings a well-rounded and strategic marketing background to Fitness Ventures. Hiba has been fortunate to have had the opportunity to develop a well-rounded skill set that includes local sustainability programs, branding/awareness, marketing intelligence, shopper and retail marketing, product launches, pricing and margin setting, product portfolio creation, media buying & planning, social media, and creative layout/design etc. Hiba’s skill set is balanced out by successful work experience in all ATL and BTL fields with specialization in 360 °grass root campaigns including newsprint, magazines, direct marketing, creative design, audience research and of course also product launches and market penetration.
Being fluent in German, English, Arabic and French, as well as having strategically operated and managed campaigns in over 35 countries simultaneously, Hiba developed a multi tasked skill set that will enable her to effectively grow our social and strategic marketing plan as we grow.